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Friends of The Library Resources


Survey of Friends' Groups in Ontario
November 2002

OBSERVATIONS on the Results of the survey responses

DEMOGRAPHICS

  • Survey was administered online in November/December 2002 by SOLS

  • 88 responses

  • 98 Ontario Friends of the Library groups are listed on the FOCAL web site

Library service population:

Under 2000 14.1%
2,001 – 5,000 21.2%
5,001 – 15,000

23.5%

15,001 – 50,000

23.5%

50,001 – 100,000

4.7%

Over 100,000

12.9%

  • 68.2% of Friends groups that responded support libraries with service populations between 2000 and 50,000

Number of members:

10 or less

31.0%

11 – 20

18.4%

21 – 50

28.7%

51 – 100

8.0%

Over 100

13.8%

  • 78.1% of Friends groups that responded have less than 51 members
  • 51.1% (mean) and 50% (median) of members participate actively
  • 39% of Friends groups support single, independent libraries, 20.7% support one branch of a multi-branch system

STRUCTURE

  • 75% of Friends groups that responded have constitution and bylaws, 53.4% have charitable status, 49% have a mission statement and 9.1% are incorporated
  • 47% have one executive committee for a single site library, 22% are informal and 21% have one executive committee for a whole library system
  • Annual operating budget is under $5,000 for 81.5% of Friends groups that responded
  • 30% of Friend groups conduct annual membership drives and 55% hold ongoing drives
  • 6% of Friends group employ paid staff
  • Pamphlets in the library (67%), word of mouth (64%) and recruitment by the executive (32%) are the most popular ways to conduct membership drives. The Friends/Library newsletter was also identified as a popular method of attracting members.
  • RELATIONSHIP WITH LIBRARY

  • Libraries provide support to Friends groups mainly in these areas:
    • Friends groups liaise with the library:
    CEO is ex-officio members of Friend Board 46.6%
    Through library employee 38.6%
    Member of library Board attends Friends meeting and vice versa 34.1%

     

    SERVICES
     
  • Purpose of Friends groups:
  • Fundraising

    93.2%

    Build membership

    64.8%

    Volunteering

    61.4%

    Advocacy

    56.8%

    Promote literacy

    44.3%

  • Activities of Friends groups:
     
  • Activity Occasionally/Often
    Fundraising events

    85.1%

    Used book sales

    74.7%

    Friends newsletter

    58.8%

    In-library volunteer

    54.3%

    Raffles, bingos, lottery tickets etc.

    52.0%

    Program sponsorship

    40.3%

    FUNDING/PARTNERSHIPS

    Membership fees:

    Type

    Minimum

    Maximum

    Mean

    Individual

    $1

    $25

    $7.54

    Seniors

    $5

    $25

    $7.22

    Student

    $1

    $25

    $7

    Child

    $5

    $5

    $5

    Family

    $8

    $35

    $16.27

    Small business

    $10

    $50

    $27

    Sponsor

    $50

    $200

    $92

    • 52 Friends groups (59.1%) did not charge membership fees and 28 Friends groups (31.8%) did charge fees. Other membership categories that were identified by respondents included life, corporate and staff memberships.

    Grants

    • 24% of Friends groups who responded had received grants
    • 10.2% of respondents got provincial government grants including Trillium and lottery funding
    • 5.7% of respondents got federal government grants including summer student funding and funding from Canada Council
    • Corporate funding sources were mainly banks
    • Other grant sources included service groups such as the Royal Canadian Legion and the Lions
    Money raised by Friends groups
    • 74.4% of Friends groups surveyed report raising less than $5,000 annually
    • If the dollar amounts raised are extrapolated from the data by using the median figure of each dollar range, $703,500 is raised annually by Friend groups that responded to the survey.
       
    • (From under $1,000, median is $500 X 19 Friends groups = $9,500
    • From $1,000 to $5,000, median is $2,500 X 42 Friends groups = $105,000
    • From $5,000 to $10,000, median is $8,000 X 8 Friends groups = $64,000
    • From 10,000 to $50,000, median is $30,000 X 11 Friends groups = $330,000
    • From $50,000 to $100,000, median is $75,000 X 1 Friends group= $75,000
    • From over $100,000 extrapolate $120,000 x 1 Friends group = $120,000)

    What Friends group purchase for libraries:

    Library materials

    71.6%

    Library equipment

    64.8%

    Library furniture

    54.5%

    Programming

    47.7%

    Library facility improvements

    39.8%

    Computer equipment/software

    37.5%


    Partnerships
    • 31.3% of Friends groups had developed partnerships with other organizations
    • Wide spectrum of partners including arts council, Chapters, museums, fire department, church group, agricultural society, horticultural society, schools, computer group, Welcome Wagon, IODE learning centre, Safeway, Kiwanis, book shop, Optimists, theatre group, garden club, art gallery etc.

    BARRIERS

    Major barriers to success:
     

    Lack of membership 55.7%
    Ageing membership 30.7%
    Member burnout 26.1%
    Difficulty sustaining interest 22.7%
    Lack of commitment 14.8%
    Lack of structure, purpose & goals 10.2%
    Government "red tape" 10.2%
    Lack of recognition and support 9.1%
    Lack of leadership 8.0%

     

    MOTIVATION

  • 77% of Friends groups describe their level of energy as highly motivated or motivated
  • Words Friends groups used to describe themselves: organized, committed, cohesive, problem solvers, planners
  • What Friends groups are proud of:
  • "Our group supports the local library and we are proud of it"
  • (see three page list of accomplishments of Friends groups)
  • FUTURE GOALS OF FRIENDS GROUPS

    Wide variety of goals – some examples are:

  •  Build new library
  •  Maintain summer reading program
  •  Increase membership
  •  Automate the library
  •  Maintain a sustainable volunteer base
  •  Outreach to rural areas
  •  Provide seniors and children’s programs
  •  Raise funds for library expansion
  •  Keep our branch open
  •  Increase library profile in the community
  •  Maintain advocacy around funding levels
  •  Develop collections
  •  Develop formal communications and advertising plan
  •  Promote more of the library by public awareness
  •  Promote literacy
  •  Keep computer stations up-to-date
  •  

     
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